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Business Blogging News and Advice for Business Bloggers

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Entries from September 2006

Blogtipping October 2006: 3 Bloggers Who Blog About Blogging

September 30th, 2006 No Comments

Quick!  What do the following people have in common?  Jeremiah Owyang, Liz Strauss, Trevor Cook, Darren Rowse, Paul Chaney, Amy Gahran, Mark White, Christopher Salazar, David Meerman Scott, Claudio Bravo, Luis Rull Munoz, Luis Suarez, Jim Turner, Debbie Weil, Aaron Brazell, Antonella Pavese and Kathy Sierra.
A. They are intelligent.B. They are bloggers.C. They’ve all been [...]

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10 Corporate Blog Post Ideas for Fridays

September 29th, 2006 No Comments

It’s Friday.  In much of the working world, that means the weekend is almost here.  It therefore also means you might not be feeling that same intense love for business blogging that you feel during the rest of the week.
So in the spirit of lightening up while forging ahead with your corporate blogging, here are [...]

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How Does Your Attitude Affect Your Business Blogging?

September 27th, 2006 No Comments

Over at Talking Story I’ve been honored to publish a guest post about learning titled "10 Things I Must Have On My Learning Epitaph."  The principles and ideas I discuss in that post might help you refresh your attitude toward your business blogging.  Thanks to Rosa Say for letting me have the floor there.
So here’s [...]

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Business Blogging Link Cuisine: What’s Cookin’ Right Now

September 26th, 2006 No Comments

I’m goin’ speedlinking today.  Check out these 5 great links and use their tips and ideas to help improve your business blogging!
1. Brian Brown at Pajama Market shares 10 myths about small business blogging.  I love Myth #10: "Blogs are a fad."
2. Brian Clark at Copyblogger explains how to make magnetic headlines for your blog [...]

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Fortune 500 Corporate Blog Review Series: #1-10 Recap

September 26th, 2006 No Comments

So I’ve taken some time to dip my toes into the blogging pools of the 10 largest Fortune 500 companies.  Some of those pools are brimming with blogging fish, while others are sparsely populated.  I found the water more welcoming in some pools than in others.  Finally, some of these giant corporations may have no [...]

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Scoble Interviews Sun CEO, Blogger Jonathan Schwartz at PodTech

September 26th, 2006 No Comments

The ScobleShow offers a 34-minute video interview of Sun Microsystems CEO Jonathan Schwartz, a notable CEO blogger, by Robert Scoble, ex-Microsoft uberblogger.  Part of the interview deals with corporate blogging.
Y’know, I’ve never heard either’s voice before.  I loved being able to watch and listen to Mr. Schwartz and get a better sense of what he’s [...]

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Fortune 500 Corporate Blog Review Series: International Business Machines (IBM)

September 25th, 2006 No Comments

As I plow forward with my series about Fortune 500 corporate blogs, I’ll look today at the blogs of the #10 Fortune 500 company, International Business Machines (NYSE: IBM).
My poking around suggests that IBM is by far the "bloggiest" of the top 10 Fortune 500 companies.  (At least some Fortune 500 companies care about blogs!)  [...]

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Fortune 500 Corporate Blog Review Series: American International Group (AIG)

September 21st, 2006 No Comments

This post continues my series about Fortune 500 corporate blogs.  Today we’ll review the blogging efforts of the #9 Fortune 500 company, American International Group (NYSE: AIG).
Let’s check the AIG website …
Boring news area?  Check.No blogs?  Check.No Web feeds?  Check.
Now let’s search Google …
No evidence of any AIG official blog?  Check.No evidence of any [...]

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Fortune 500 Corporate Blog Review Series: Citigroup

September 21st, 2006 No Comments

As I plow forward with my blogging series on Fortune 500 corporate blogs, I now turn my attention to the #8 Fortune 500 company, Citigroup (NYSE: C).
Citigroup appears to have no corporate blogs.  Also, the Citigroup press room area is awfully boring to me.  Using a blog format could spice up that space quite nicely.
Several [...]

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5 Tips on How to Give Your Blog Posts a Magic Middle

September 20th, 2006 No Comments

Even with a bang-bang beginning and a Hollywood ending, your blog posts can suffer from a meatless middle.  On the other hand, a well-written middle section can enhance a post’s impact immeasurably. Here are 5 tips on how to make a magic middle in your blog posts:
1. Think meat and potatoes.  Readers are like restaurant [...]

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