« Fortune 500 Corporate Blog Review Series: American International Group (AIG) | Main | Scoble Interviews Sun CEO, Blogger Jonathan Schwartz at PodTech »

Sep25
Fortune 500 Corporate Blog Review Series: International Business Machines (IBM)
As I plow forward with my series about Fortune 500 corporate blogs, I'll look today at the blogs of the #10 Fortune 500 company, International Business Machines (NYSE: IBM).

My poking around suggests that IBM is by far the "bloggiest" of the top 10 Fortune 500 companies.  (At least some Fortune 500 companies care about blogs!)  Need proof?  Behold the IBM DeveloperWorks blog portal.  I can't elaborate right now because it's a colossal cave and I'm just a bat in diapers (figuratively speaking).  In other words, I've barely discovered it.  (Although I now see that I got near the mouth of this cave before.)  But please do check it out and admire the sheer volume of blog content available at IBM's corporate website.

Smiley Face Computer Man.jpgRead the IBM blogging policy and see what you think.  Would you use it for your business?  (I sure would - at least as a template, if not verbatim!)

Like Mr. Happy Computer Head at right, I'm pleased at the moment - after all, I've actually found a bloggy Fortune 500 company!

(Bloggy - adj. Blog-savvy, blog-coated, blog-filled, blog-flavored, or emitting a bloggish scent.)

Bonus link: I came across this in my searching.  IBM's Todd "Turbo" Watson discusses how to fight blog spam.  (Don't get me started on how much I hate the stuff!)

2 Comments/Trackbacks




Todd Watson's bit is an example from ShortCuts, an IBM podcast that is a great example of how companies can use blogs and podcasts. The focus is on education versus pitching products, which makes it more useful to their audience. Besides the usual RSS feeds, they have a link to pick up the podcast in iTunes. Nicely done.

Thanks for that link, Nathan!

submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« Fortune 500 Corporate Blog Review Series: American International Group (AIG) | Main | Scoble Interviews Sun CEO, Blogger Jonathan Schwartz at PodTech »

Advertise



subscribe





Get free email updates:



Current News

business social media

Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

BIZZlogos - Add your logo - free link to your site
BIZZphotos - Add photos of your products and people
BIZZprofiles - Submit your profile and build your online visibility
BIZZspotlight - Spotlight your business with free links
BIZZvideos - Videos about businesses, products and business people.
BIZZbites - "Digg" for Business - Submit your articles and posts

know more media network

View Network Map

Network Feed List (OPML)

Know More Media Network
Feed




BusinessBlogWire is a member of the Know More Media network of business related blogs.

Here are some current headlines from some of our business publications:

ProductivityGoal

CallCenterScript

AdHurl

TheBizofKnowledge

LandingTheDeal

CustomersAreAlways

HealthCareVox

WebMetricsGuru

TheInsurancePolicy

MarketingBlurb