Just got back from the ineffable SOBCon blogging conference in Chicago and this is a hot topic weighing on my mind:
How do you build trust with business bloggers?
A few thoughts and then I urge you to add yours.
1. Be honest. Tell the truth; it works!
2. Communicate often. This combats misconceptions, doubts and fears.
3. Offer help. When was the last time you emailed or called another business blogger to offer free help - no strings attached?
Good reading:
Glenn at PublicityShip offers some suggestions on how to build trust with a blog.
Blaine Collins at the Stronger Teams Blog shares 3 steps to building trust in organizations.
Laurel Delaney at Marketing Profs discusses 5 ways to build trust.
What are some ways you've found to build trust with other bloggers?
Linking and commenting can also build trust. And doing what you promise to do for the other blogger.
Posted by: Kent Blumberg | May 14, 2007 9:11 PM | Permalink to Comment