Business Blog Wire

As I plow forward with my blogging series on Fortune 500 corporate blogs, I now turn my attention to the #8 Fortune 500 company, Citigroup (NYSE: C).

Citigroup appears to have no corporate blogs.  Also, the Citigroup press room area is awfully boring to me.  Using a blog format could spice up that space quite nicely.

Several of the companies I’ve profiled so far lack corporate blogs (e.g. ConocoPhillips, ExxonMobil) or limit themselves to blogs that ultimately underwhelm (e.g. Wal-Mart, Chevron).  But that’s not what bugs me most.  What bugs me most is that they are wasting this grand opportunity to

I’m beginning to wonder if some Fortune 500 companies are purposely avoiding blogs altogether.  Maybe they think, "If we don’t look at it, it’s not there."

Citigroup, do you read blogs?  If not, why not?

Tags: No Comments